Horse Powertrain
Realise has proudly partnered with Horse Powertrain to bring their bold vision for next-generation powertrain solutions to life on the global stage. As creative lead, Realise took full responsibility for designing and developing a future-facing exhibition booth, built to serve Horse Powertrain at several key events in the coming years. We managed every aspect, from concept and strategy to production and on-site execution, ensuring a seamless and impactful brand experience.
The booth debuted at Auto Shanghai 2025 and continued at IAA Mobility in Munich, marking Horse Powertrain’s first European appearance under its new brand. In Munich, the 250-square-meter modular booth created an immersive environment that brought the brand’s message of innovation and sustainability to life.
Through strategic storytelling, thoughtful design, and digital content developed with our sister agency Whataboutus Film (WAU), we crafted a powerful brand experience that showcased cutting-edge technology and inspired audiences, supporting Horse Powertrain’s journey toward a net-zero future.
See WAUs films and read more here.
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