A four people pannel sitting in chairs on a stage

Volvo Buses

Volvo Buses

Innovative e-mobility platform launch

Innovative e-mobility platform launch

Innovative e-mobility platform launch

Volvo Buses launched their new e-mobility platform, BZR Electric, in 2024, and Realise had the honor of producing the reveal. The launch was a crucial step in Volvo Buses’ strategy towards a flexible, innovative business model, and the event was designed as a highly interactive experience.

Our involvement spanned concept and content development to full planning and execution of the launch events. The program featured the official reveal of the chassis – a 15-meter model unveiled through a combination of animations, light show, and a gaming application that communicated Volvo Buses’ full offering. Guests also enjoyed dinner and entertainment, as well as in-depth sessions exploring the company’s electromobility journey.


Our role

Product launch concept

Gaming conference format

Content production on-site

Production and logistics

Highlights

0

0

meter chassis reveal

0st

0st

preview of World of volvo

0

0

meter chassis reveal

0st

0st

preview of World of volvo

As part of the experience, attendees received an exclusive preview of World of Volvo, the newly opened experience center in Gothenburg, which brings the Volvo brand to life through exhibitions, innovation showcases, and immersive storytelling. 

  • A band playing on a stage in front of a audience with their hands in the air
    A band playing on a stage in front of a audience with their hands in the air
    A woman taking a picture of a band on a stage with her phone
    A presenter talking in front of a large crowd staning on the staircase at World of Volvo
    A presenter talking in front of a large crowd staning on the staircase at World of Volvo
    Three people standing on stage with a truck platform in front of a large audience
    Three people standing on stage with a truck platform in front of a large audience
    Mockup of design
    Mockup of design
    Tablet on a table
    Tablet on a table

Our experts on

Volvo Buses

Project Manager

Caroline Svensson

More

Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

Project Manager

Caroline Svensson

More

Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

Project Manager / Employer success Manager

Kikki Berne

More

With a genuine passion for building brands and long-term relationships, Kikki is a proactive, engaged partner throughout the process. She combines efficiency with care to ensure high-quality results and a smooth collaboration.

Project Manager / Employer success Manager

Kikki Berne

More

With a genuine passion for building brands and long-term relationships, Kikki is a proactive, engaged partner throughout the process. She combines efficiency with care to ensure high-quality results and a smooth collaboration.

Project Manager

Caroline Svensson

More

Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

Project Manager

Caroline Svensson

More

Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

CEO / Strategic Director

Niclas Mellbin

More

Niclas combines high ambitions with a strong business driven perspective, helping organizations navigate complexity and make clear strategic choices. With an analytical and purpose-driven approach, he turns ideas into focused direction and long-term value.

CEO / Strategic Director

Niclas Mellbin

More

Niclas combines high ambitions with a strong business driven perspective, helping organizations navigate complexity and make clear strategic choices. With an analytical and purpose-driven approach, he turns ideas into focused direction and long-term value.

Account / Project Manager

Mathias Andreasson

More

Mathias combines strong strategic expertise with global experience in the exhibition industry. With a hands-on approach, he bridges strategy and execution to deliver impactful solutions and trusted collaboration.

Account / Project Manager

Mathias Andreasson

More

Mathias combines strong strategic expertise with global experience in the exhibition industry. With a hands-on approach, he bridges strategy and execution to deliver impactful solutions and trusted collaboration.

Project Manager

Sandra Lörnell

More

Sandra combines deep industry knowledge with a warm, collaborative approach, building strong relationships and guiding complex projects with structure, creativity, and clarity. Known for making challenging projects both successful and enjoyable, she leads with positivity and hands-on excellence

Project Manager

Sandra Lörnell

More

Sandra combines deep industry knowledge with a warm, collaborative approach, building strong relationships and guiding complex projects with structure, creativity, and clarity. Known for making challenging projects both successful and enjoyable, she leads with positivity and hands-on excellence

Event Producer

Olof Bull

More

Olof blends sharp strategic vision with creative craft, turning ideas into reality. Calm under pressure and quick to adapt, he solves challenges in real time and delivers work of consistently high quality. When momentum matters and results can’t wait, Olof is the partner you want by your side.

Event Producer

Olof Bull

More

Olof blends sharp strategic vision with creative craft, turning ideas into reality. Calm under pressure and quick to adapt, he solves challenges in real time and delivers work of consistently high quality. When momentum matters and results can’t wait, Olof is the partner you want by your side.

CEO / Strategic Director

Niclas Mellbin

More

Niclas combines high ambitions with a strong business driven perspective, helping organizations navigate complexity and make clear strategic choices. With an analytical and purpose-driven approach, he turns ideas into focused direction and long-term value.

CEO / Strategic Director

Niclas Mellbin

More

Niclas combines high ambitions with a strong business driven perspective, helping organizations navigate complexity and make clear strategic choices. With an analytical and purpose-driven approach, he turns ideas into focused direction and long-term value.

Director of Production

Joakim Valfridsson

More

A strategic, hands-on production leader with extensive experience in large-scale, global projects, combining high-level strategy with practical expertise to create clarity and momentum. Adaptable and solution-oriented, a trusted partner known for delivering high-quality results in complex, fast-paced environments.

Director of Production

Joakim Valfridsson

More

A strategic, hands-on production leader with extensive experience in large-scale, global projects, combining high-level strategy with practical expertise to create clarity and momentum. Adaptable and solution-oriented, a trusted partner known for delivering high-quality results in complex, fast-paced environments.

Production Manager

Filippa Karvik

More

Filippa is a dedicated production manager who ensures strong coordination and seamless collaboration. With a keen eye for detail, she combines structure, creativity, and strong social skills to work closely with clients, suppliers, and project teams.

Production Manager

Filippa Karvik

More

Filippa is a dedicated production manager who ensures strong coordination and seamless collaboration. With a keen eye for detail, she combines structure, creativity, and strong social skills to work closely with clients, suppliers, and project teams.

  • Production Manager

    Filippa

    More

    Filippa is a dedicated production manager who ensures strong coordination and seamless collaboration. With a keen eye for detail, she combines structure, creativity, and strong social skills to work closely with clients, suppliers, and project teams.

  • Event Producer

    Olof

    More

    Olof blends sharp strategic vision with creative craft, turning ideas into reality. Calm under pressure and quick to adapt, he solves challenges in real time and delivers work of consistently high quality. When momentum matters and results can’t wait, Olof is the partner you want by your side.

  • Project Manager

    Caroline

    More

    Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

  • Production Manager

    Filippa

    More

    Filippa is a dedicated production manager who ensures strong coordination and seamless collaboration. With a keen eye for detail, she combines structure, creativity, and strong social skills to work closely with clients, suppliers, and project teams.

  • Event Producer

    Olof

    More

    Olof blends sharp strategic vision with creative craft, turning ideas into reality. Calm under pressure and quick to adapt, he solves challenges in real time and delivers work of consistently high quality. When momentum matters and results can’t wait, Olof is the partner you want by your side.

  • Project Manager

    Caroline

    More

    Caroline is dedicated to creating a positive and professional customer experience. With a calm and confident approach, she listens carefully, adapts quickly, and takes clear responsibility for guiding projects forward. Her strong communication skills and commitment to quality make her a reliable partner from the first idea to final delivery.

More cases

More cases

Two children cheering in front of digital art
World of Volvo

Experience center

Two people standing in front of a large stage filled with people
Novo Nordisk

Commercial Strategy Summit

Three race cars drifting in a corner of a sandy track in front of a stand filled with the audience
Volvo CE

FIA World Rallycross Championship